One of Cvent’s founding members, Bharet Malhotra began selling the company’s cloud-based event registration software more than 15 years ago. His contributions over the years helped build Cvent into a thriving global company.
As Senior Vice President of Sales at Cvent, Bharet drives the strategic direction and development for the Cvent Supplier Network, a leading eRFP channel that connects event planners with more than 200,000 venues throughout the world. Under Bharet’s leadership, in 2014 Cvent Supplier Network processed $8 billion in meeting and event RFP volume.
Through Bharet’s leadership, Cvent established relationships with nearly all of the leading hotel chains around the world, including Accor, Hilton, Hyatt, Intercontinental Hotels Group, Marriott, Ritz Carlton and Starwood. Bharet and his team work closely with hotel executives to help enhance the properties’ exposure on the Cvent Supplier Network and capture more group business.
Outside of Bharet’s role at Cvent, he is a successful entrepreneur and investor. He is co-owner of Co Co. Sala, an upscale restaurant and lounge in Washington, D.C., and is an investor with 11 different restaurants in the area, including Founding Farmer’s, Matchbox and Ted’s Bulletin.
Prior to Cvent, Bharet served as a manager at WorldCom, where he executed mergers, acquisitions, joint ventures, alliances and partnerships throughout Europe and Asia. Bharet launched his career as an investment banker at Salomon Smith Barney in New York City.
Bharet earned a bachelor’s degree from Duke University, where he triple majored in Biomedical Engineering, Electrical Engineering and Economics. While at Duke, Bharet competed against world-ranked players on the Association of Tennis Professionals (ATP) tour. Following graduation, Bharet served on the Duke University Alumni Board of Directors and was President of the Engineering Alumni Association.
He has also served on the Board of Directors for the Network of South Asian Professionals (NETSAP and the Washington Tennis and Education Foundation.
Bharet is currently an active member of The Global Business Travel Association (GBTA) and is an Advisory Board Member for Cornell University’s Center for Hospitality Research and Kimpton Hotels.